Rare, Precious, Eternal.Speak With a Specialist
Attention grabbing and said to be the only metal fit for royalty, platinum is one of the rarest of Earth’s metals. Platinum is a perfect choice for the discerning man or woman who deserves only the best. The natural grey-white color of platinum is where its beauty lies. It displays a diamond's color very accurately and complements all skin tones. One of the best qualities of platinum is that it is corrosion and tarnish resistant which means that you should never lose the gleaming natural grey-white color of your ring and you will be able to enjoy swimming in the sea or pool with no worries at all. Platinum will never keep you from enjoying what your day might bring. This is unique to the platinum family and differentiates it from white gold, which after a period of time, or exposure to certain chemicals, will turn slightly yellow.
A Wise Choice
Platinum is incredibly resistant to chemicals and heat and is a wise choice for people working in professions that often deal with cleaning products, chemicals or open flame. Platinum is also very durable and does not wear down easily. It is excellent for everyday wear and is especially good if you work in a hands-on profession or hobby (i.e. construction, nursing, horseback riding, four wheeling etc.). Platinum is nearly impossible to crack and should not thin much even after many years of wear. This means that the shank (or part of the ring that circles your finger) should retain its strength and durability for a lifetime…
A Look Worth Copying
Platinum does not flake and therefore will show scratches more than other metals. The look that is created by groups of these tiny scratches is referred to as “patina” or a metal brushed appearance to the overall ring. Many people prefer this look and high fashion jewelry designers now copy it in unique silver and wedding band designs. However, if you prefer a high luster and attention-grabbing shine, platinum can be buffed quickly, for free, at Day’s Jewelers anytime.
Heavy Metal Jewelry
A very heavy metal, platinum has a strong and solid feel to it and weighs more than a gold ring. It is still malleable which allows it to be resized easily or cut off of your finger quickly if the need should arise. Platinum’s malleability also means that it will conform slightly to your unique finger shape after a few years of wear. If this bothers you, your ring can always be quickly and easily reshaped by any Day’s Jewelers customer service representatives.
Platinum is naturally a pure metal that appears as Pt or element 78 on the periodic table. Platinum is often alloyed with one or two other metals in jewelry construction to make it more affordable. This is necessary because platinum is so rare that only 5 particles of it appear in every 1 billion particles in the Earth’s crust. This is equivalent to only 5 tiny specks of ink in an Olympic sized swimming pool (the ink representing the particles of platinum).
There is no choice better than platinum for people wanting a beautiful, unique, elegant, yet durable metal. Platinum really is rare, precious and eternal…