Holiday Catalog

Jewelry 201 - Jewelry Information, Jewelry Tips and Trends

  • Betty's Bling Blog 3

    Don’t lust after pricey celebrity jewels; make your own mark on fashion with gorgeous styles from CRISLU.

    When I first began writing marketing descriptions for Day’s, my untrained eye was having difficulty telling the difference between diamonds and cubic zirconia.  I was amazed at all the sparkle and shimmer of cubic zirconia which are man made flawless stones that look like diamonds but cost a lot less.  They may not be rare or carry the meaning that goes with real diamonds, but Crislu, one of Day’s leading designers of cubic zirconia jewelry, features affordable luxury designs with high style and exquisite quality.

    This exquisite blue and white cubic zirconia necklace and earring set brings alive the magical character of fine jewelry for today’s woman.  The light blue of the sky and the deep blue of the ocean combine to create the color in this beautiful Crislu Serenity cubic zirconia necklace and earring set. Sparkling white cz's halo the pear shaped gemstones and shimmer in the necklace's and earrings’ design.

    SAYPS0616 - Necklace

    Crislu Serenity Blue and White Cubic Zirconia Necklace in Sterling Silver with Platinum Finish

    NSYES0612 – Earrings

    Crislu Serenity Blue Cubic Zirconia Leverback Earrings in Sterling Silver with Platinum Finish

    Betty Martin
    Web Administrative Specialist

  • toDAY'S Runway : Featuring November


    Happy birthday November!!

    You brighten the world with your citrine birthstone. Get ready to bring out the sun and complete the look!

    Citrine originated from the French word citron meaning lemon, sharing its bright color hues with the fruit. During ancient times, citrine was once believed to be a gift from the sun often carried to protect against snake venom and evil thoughts.

    Citrine's true orange hue comes out best when paired with white metals. It is thought to balance emotions, bringing harmony and peace of mind to the wearer and is ideal for brightening the worst of days! Bring out the sun everyday with your favorite citrine piece.

    Learn more about citrine


  • Day’s Jewelers picked as Maine Retailer of the Year

    The Waterville-based chain was lauded for its charitable giving and continued growth.

    The Retail Association of Maine has named Day’s Jewelers as its Retailer of the Year.

    Maine Retailer of year

    The trade group, which represents 400 businesses in Maine, announced the selection of the Waterville-based jewelry chain Thursday. The award will be presented at the association’s annual meeting Oct. 27 at the Hilton Garden Inn in Freeport.

     “Day’s was chosen for its reputation as a growing family business, patient and careful long term growth, social, ethical and environmental responsibility, and staff development procedures,” according to a release from the association. “Day’s Jewelers’ values aligned perfectly with the award criteria and they were unanimously selected as this year’s recipient.”

    The annual award is given to a Maine retailer that demonstrates continued growth in employees or sales; commitment of company resources to community projects; and creation of a positive work environment.

    Day’s was one of the first jewelers in America, and one of only six independent companies in the United States to achieve certification by the Responsible Jewellery Council, a nonprofit organization that established a set of best practice business standards and audits for the global jewelry industry, according to the release.

    In the last few years, Day’s Jewelers has worked collaboratively with their staff, customers and suppliers to donate to more than 40 charitable organizations and has developed a program, called “Diamonds for Peace” to help Mainers in need by donating $10 for each loose diamond or piece of diamond jewelry sold, said the release.

    Day’s was also lauded for growing a family-owned enterprise in a competitive industry dominated by large corporate chains.

    “It is a true honor for our company to be named as Retailer of the Year,” said President David Harris in the release. “Kathy, Jeff and Jim (Corey) have come a long way from their humble beginnings in Madawaska and Fort Kent to make Day’s one of the most respected retailers in the U.S. jewelry industry. It has been a pleasure to work in a company where customers and employees are treated like part of the family.”

    Day’s operates seven stores, and recently opened a new location in Augusta.

    The retail association has bestowed its retailer of the year honor every year since 1980.

  • Betty's Bling Blog 2

    Quite a few years ago, I was working as a travel agent and had the privilege of visiting Swarovski’s Crystal Theme museum in Tyrol, Austria and was amazed at all the beauty. The brilliance was blinding as I gazed at all the crystal figurines. They have since then, manufactured high quality lead glass crystal jewelry of which Day's is proud to display on their website and in their stores ready to lure you with a wide selection of earrings, necklaces, bracelets, and rings.

    Recently, this exquisite Swarovski Slake Pulse necklace appeared before me, waiting for a marketing description. I was amazed at all the details and Swarovski’s creativity and innovation used to create this beautiful necklace. I was soon enchanted by the design and especially the sparkling crystals against a black background. A necklace fit for any queen.

    Swarovski Bling Swarovski Slake Pulse Necklace

    Swarovski introduces Slake Pulse, an exciting new addition to their bestselling Slake jewelry family. This necklace sparkles brilliantly with a mix of spiky and round crystal cuts on black Alcantara fabric. With its soft touch and light weight, it's ideal for everyday wear.

    SKU: NGCNK0491

    Betty Martin
    Web Administrative Specialist


    Synthetic diamonds, also referred to as lab created diamonds, engineered diamonds or man-made diamonds are artificially produced in a laboratory. Their chemical properties, pure carbon crystal structure, brilliance and hardness are identical to a natural diamond. Unlike natural diamonds, formed in the Earth’s crust billions of years ago, synthetic diamonds are not considered rare because they can be produced in limitless quantities in a matter of weeks. Since their quantities are not finite as with natural diamonds, it is uncertain if their value will remain over time.

    Diama Swarovski Lab Created Diamond Jewelry Diama Swarovski Lab Created Diamond Ring in 18kt White Gold (3/4ct tw)

    Synthetic diamonds were first created by General Electric in 1953. Up until recent years, man-made diamonds could not be created in a quality suitable for jewelry. They were primarily used as abrasives or in industrial tools such as saws and drill bits because of a diamond’s superior hardness. During the past few years, refinements in the diamond manufacturing process have produced increasingly finer quality stones, suitable for use in jewelry.

    Synthetic diamonds are now being produced in larger quantities are more readily available in different colors and shapes. Prices of synthetic diamonds range from 20-30 percent below natural diamonds.

    Diama Swarovski Man Made Diamond Jewelry Diama Swarovski Lab Created Diamond Ring in 18kt Yellow Gold (5/8ct tw)

    Those who sell these diamonds must clearly disclose to the consumer that they are not natural diamonds by labeling them as synthetic diamonds, laboratory grown diamonds, man-made diamonds or created diamonds.

    To the human eye, laboratory grown diamonds look identical to a natural diamond. Only specialized instruments are able to identify man-made diamonds. The question as to whether to purchase a synthetic diamond versus a natural diamond is a personal choice. To some, it might be important to own a diamond that was formed naturally, billions of years ago and has stood the test of time. Others may wish to enjoy the beauty and brilliance of a man-made diamond at a reduced cost.

    Experienced Jewelry Expert Written by Jeff Corey, Owner, Day's Jewelers.

    100 Years in the Making
    Today, Day's Jewelers operates six stores (and is opening its seventh) throughout New England. The Corey family combined skills and knowledge from the Davidson’s Day's Jewelers with modern technology to create a jewelry retailer for a new era. This evolution enabled Day’s to establish an e-commerce website serving customers from across the globe and continues to make Day’s a jewelry destination for all ages. In the next 100 years Day’s will continue to innovate and utilize new technologies that enable us to better provide an experience that exceeds expectations through exceptional personal customer service, fine quality, and low prices. These, after all, are things that will never go “out of style” and that generations have come to expect from Day's for more than a century.

  • Betty's Bling Blog

    I’m convinced that I have the most “fun” job in the whole Day’s Jewelers’ system.  I work “behind the scenes” from my home as a marketing description writer where I get to write about all the products that appear on the website.  Every item has its own story and no two items are identical so I get to use my imagination to draw your attention by embellishing the pieces of jewelry with words that best describe each unique piece.  I also get to experience the thrill of seeing each piece of jewelry right before it appears on the website for your enjoyment.

    Featured this week, is one of my favorite designers, LeVian.  The Le Vian Chocolatier collection is an exclusive collection for Day's Jewelers that uses only the finest and well matched Chocolate diamonds and colored gemstones.  Their creations are all captured on strawberry, honey and vanilla 14kt gold.  Delectable, delicious and decadent, LeVian designs are loved and collected by a diverse clientele.

    My choice this week, is an exquisite chocolate and vanilla diamond fashion ring by LeVian.  Check out the LeVian collection and find your favorite design.

    DCOC0187 Chocolate and vanilla diamond fashion ring by LeVian.

    A swirling ribbon of 14 karat strawberry gold captures the essence of natural chocolate diamonds on a black rhodium background. The curved band embraces 131 vanilla diamonds to create and captivate LeVian's essence.

    SKU: DCOC0187

    Thanks!  Please leave me your comments and questions and I'll be sure to get back to you! - Betty

  • "The Coach's Wife" Day's Jewelers Proposal

    At Day's Jewelers we are lucky to have AMAZING customers who often share their proposal stories. We recently received the story of Meghan and Andrew and are honored to share it with you. Our hope is you fall in love with "The Coach's Wife" as much as we did.

    Andrew and I met in primary school growing up together, but never really ran in the same social circle. That all changed after college when we reconnected deciding to grab dinner. Much to my surprise, Andrew arrived with a rather odd haircut, a green cross right in the middle. It was from a bet he made with the team he coached for and lost. Soon after I became what was known as "the coach’s wife" attending his games with snacks and Gatorade in support of his kiddos.

    image2 The beautiful Meghan and Andrew.

    A year and a half later, my father had promised my mother a new wedding band for Christmas. I may have mentioned to Andrew that he had to stop into Day's Jewelers. While Andrew was doing his last minute Christmas shopping, seriously last minute, minutes before closing the day before Christmas Eve, he shared his plan to propose to me with my father. The plan was to  set a diamond  belonging to his grandfather into a new ring. The team at Day's Jewelers designed a beautiful new setting Andrew had borrowed from my Pinterest boards resetting the original diamond.

    Christmas day came and went and I was told to not make plans for a certain weekend in January for a get away weekend. I was told to pack a bag, and be ready ON TIME. On time being something very difficult for me. I had been hinting for months to see the Ice Castles, assuming this was the adventure yet to come. For the first time I was EARLY and ready to go that Saturday. He walked in asking if I was ready and he had a gift for me. Opening the beautiful purple wrapping paper I found "The Knot Ultimate Wedding Planning Binder." Clearly dumbfounded I said "Why on earth do I need this?" It was then he got down on one knee and said "because you have a wedding to plan" followed by the Day's Jewelers little blue box with my beautiful shiny engagement ring. I WAS IN SHOCK.

    image5 Meghan's sparkling halo engagement ring!

    Andrew once again said he had forgotten his wallet at home so we drove back to his house. We arrived to familiar cars of friends and family in the dooryard for a surprise party! Our party also happened to be the day the Patriots were fighting for an AFC championship spot, so we waited a day or two to start officially planning. A year and a half of planning and we will be married on September 17th. It all began on a winters day with a little blue box from Day’s Jewelers.

  • Day’s Jewelers a Third Generation Family Owned Jeweler You can Trust!

    Day's Jewelers, a Maine company with 3 generations of commitment to quality and service in the fine jewelry industry.

  • Surprise Marriage Proposal Video with Forevermark Diamond Engagement Ring

    See Josh propose to Amy with a brilliant Forevermark diamond engagement ring set in white and rose gold. The proposal went on without a hitch!

  • A Day’s Jewelers Cliff's of Moher Proposal

    Day's Jewelers Proposal Story:

    Hi my nameimage2 is Michelle Devereux. My fiancé Ryan Sylvain proposed to me on June the 9, 2016 at the Cliffs of Moher in Ireland. We have been together 2 and half years.


    I recently brought Ryan to Ireland for my cousins wedding. I moved to the USA with my parents when I was 7 but both my mother and father reside in Ireland. We traveled around Ireland for a few days with my brother and a couple of friends. Ryan carried the ring around with him while we were traveling and a few times he thought I was sure I would find out.

    image3On Thursday the 9th, on our last stop back to Cork, we visited the Cliff's of Moher. We were taking photos and laughing and the Ryan dropped to one knee. I remember he was nervously asking my brother for the ring, I remember spacing out into the ocean not believing this was happening. I thought I was in a dream. A wave of emotion came over me and I said yes while crying, but Ryan did this in a country (Ireland) that is so dear to my heart and will always be my home.

    He definitely put thought into and it will be a day I will never forget. Ryan told me that Day's Jewelers was great to work with and I felt so comfortable with Day's too. Our big day isn't till October 2018, but I wouldn't trade June 9th 2016 on the Cliff's of Moher for anything.

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If for any reason you are not 100% satisfied with your purchase within 30 days of receipt, you may return any merchandise that has not been altered, engraved or customized for a refund, credit or exchange. Merchandise returned must be in its original condition.


All orders are fully insured and require a signature at time of delivery. Each item is cleaned, polished and inspected before it is wrapped and shipped to you. For engravings and ring sizing, please add an additional 2-3 business days to your order. Special orders or customizations may take 3-4 weeks. Please click here for full shipping information.


Day's Jewelers requires suppliers to provide a written warranty, for every diamond purchased, that it was acquired from non-conflict sources. Furthermore, as a certified member of the Responsible Jewellery Council, Day's is committed to supporting and promoting the highest level of social, ethical and environmental responsibility in our communities and in the areas of the world where our products are sourced. Learn more...


If for any reason you are not 100% satisfied with your purchase within 30 days of receipt, you may return any merchandise that has not been altered, engraved or customized for a refund, credit or exchange. Merchandise returned must be in its original condition.


Your jewelry purchased from Day's Jewelers is warranted for a lifetime against defects in materials and craftsmanship. To be eligible for this warranty, your piece of jewelry must be inspected at any Day's store at least once every six months. If you should live in an area where there is no Day's store located, we would be happy to recommend a reputable jeweler to perform the required semi-annual inspections. Day's also offers a low cost extended care plan that covers normal wear and tear of items not deemed as defective.


Day's adheres to an everyday low price policy so you can always shop knowing you’re getting the best price possible from an authorized retailer.


Day's adheres to an everyday low price policy so you can always shop knowing you’re getting the best price possible from an authorized retailer.