forevermark diamonds


    Welcoming a new member into a family is a tradition that has been in existence since ancient times.  Giving a gift to the new mother soon after she has delivered her child is a meaningful modern tradition which has acquired the name of “PUSH PRESENT.”

    Traditionally these presents given to the new mother were mostly jewelry or other valuables.  In present times, such presents are of various kinds and many options are viable depending on preferences as well as budgets.  Push presents can include coupons for household chores and caring for the newborn so the new Mom is able to take a break from her chores.

    We have complied a list of the top ten jewelry Push Presents:

      Crafted of sterling silver with a .05ct tw diamond

    push present 1

    This beautiful Heartbeat diamond earrings and necklace set is the perfect gift for a new Mom.  The diamond is the heartbeat that is a constant reminder of the life she has just created.


      Crafted of 14kt rose gold with a 1/10ct tw diamond

    push present 2

    She will always cherish this beautiful diamond heart necklace reminding her of your love for her and her love for her newborn baby.



    Crafted of 18kt rose gold with a 1/3ct tw diamond

    Push present 3

    The love a new mother has for her child unfurls life the petals of a lotus flower as seen in this beautiful lotus flower necklace.



    Crafted of 18kt white gold with diamonds weighing 1 1/4cts tw
    Feminine, strong and brilliant, the new Mother is unique and the center of her new baby and of her husband’s life as seen in the center diamond of this Forevermark Center of My Universe diamond necklace.

    push present 4


    Crafted of sterling silver with a .04ct tw diamond

    push present 5

    This beautiful Love Compass pendant reminds us to stay focused and remain on course during our lifetimes.  A new mother’s wish is to keep her child on the right path as she provides him/her with loving advice.


      Crafted of sterling silver with a 1/10ct tw diamond

    push present 6

    The presence of two diamonds is often a matter of private significance.  The diamonds in this meaningful necklace represent a new Mom and her new baby.



    Crafted of 14kt white gold with a 1/4ct tw diamond

    push present 7

    This beautiful two stone necklace was designed with a loved one in mind.  One diamond is for the new Mother and the other for her newborn.



      Crafted of 18kt white gold with 1/2ct tw diamonds

    push present 8

    Love is never ending as seen in this beautiful Forevermark Infinity necklace.  A loving relationship is formed between a new mother and her baby represented by the two sparkling diamonds in this necklace.



    Crafted of 14 kt yellow gold

    push present 9

    The love between a mother and child is featured in this beautiful necklace as they embrace their unique love by joining hands to celebrate a new life.



    Crafted of 14kt white gold

    push present 10

    A reminder of strong family ties, this tree of life necklace is perfect for the new Mother as she celebrates her growing family by adding their birthstones.



  • Day’s Jewelers a Third Generation Family Owned Jeweler You can Trust!

    Day's Jewelers, a Maine company with 3 generations of commitment to quality and service in the fine jewelry industry.

  • Surprise Marriage Proposal Video with Forevermark Diamond Engagement Ring

    See Josh propose to Amy with a brilliant Forevermark diamond engagement ring set in white and rose gold. The proposal went on without a hitch!

  • A Day’s Jewelers Cliff's of Moher Proposal

    Day's Jewelers Proposal Story:

    Hi my nameimage2 is Michelle Devereux. My fiancé Ryan Sylvain proposed to me on June the 9, 2016 at the Cliffs of Moher in Ireland. We have been together 2 and half years.


    I recently brought Ryan to Ireland for my cousins wedding. I moved to the USA with my parents when I was 7 but both my mother and father reside in Ireland. We traveled around Ireland for a few days with my brother and a couple of friends. Ryan carried the ring around with him while we were traveling and a few times he thought I was sure I would find out.

    image3On Thursday the 9th, on our last stop back to Cork, we visited the Cliff's of Moher. We were taking photos and laughing and the Ryan dropped to one knee. I remember he was nervously asking my brother for the ring, I remember spacing out into the ocean not believing this was happening. I thought I was in a dream. A wave of emotion came over me and I said yes while crying, but Ryan did this in a country (Ireland) that is so dear to my heart and will always be my home.

    He definitely put thought into and it will be a day I will never forget. Ryan told me that Day's Jewelers was great to work with and I felt so comfortable with Day's too. Our big day isn't till October 2018, but I wouldn't trade June 9th 2016 on the Cliff's of Moher for anything.

  • Top 10 Gifts for Father's Day

    “What is a good gift for Dad?”

    My boys have a great dad. He coaches lacrosse and basketball, reads bedtime stories with the best voices, helps with homework, and cooks dinner every night. I have a great dad, too. He has always been there for me—making sure that I became a good person.

    In honor of Father’s Day, and to celebrate all of the great dads, we have put together a list of our favorite gifts for Dad.

    Free Shipping on orders over $95

    1. Watches

    wshg0022 Shinola Runwell Mens Chronograph Watch with Gray Dial and Gray Leather Strap $775

    WBTG0008_1 Bering Time Mens Watch with Blue Dial and Black Titanium Bracelet $189

    wmog0358 Movado Museum Classic Mens Watch with Black Dial and Gold Tone Bracelet

    wreg0122 Reactor Proton Mens Chronograph Watch with Black Dial and Stainless Steel Bracelet $550

    Tell Dad that you love all of the quality time you spend together. Give him the gift of a new watch from Shinola, Movado, Reactor, Bering Time, Citizen, or Seiko. You can also have a personalized messaged engraved on most watch casebacks

    2. Gold Link Necklace

    Figaro Chain in 14kt Yellow Gold $549 Figaro Chain in 14kt Yellow Gold $549

    Mens Railroad Link Necklace in 14kt Yellow Gold $1,395 Mens Railroad Link Necklace in 14kt Yellow Gold $1,395

    A 14kt gold necklace will be a gift that will last dad a lifetime—like all of the lessons he taught you.

    3. Crosses

    Plain Cross Charm in 14kt Yellow Gold $179 Plain Cross Charm in 14kt Yellow Gold $179

    Mens Cross Necklace in Sterling Silver $79 Mens Cross Necklace in Sterling Silver $79

    Crosses are a gift for Dad available in 14kt Gold, 10kt Gold, Sterling Silver, and Stainless Steel. Sterling silver and gold cross charms are also available, and you can add the right chain to suit Dad’s style.

    4. Keith Jack Axe Necklace

    ngpds2214_1 Keith Jack Axe Necklace in Sterling Silver and 10kt Yellow Gold $249

    The Keith Jack Axe necklace, part of the Norse Forge Collection, a symbolic of Dad—strong and true.

    5. Keith Jack Thor’s Hammer Necklace

    ngpds2213_1 Keith Jack Thor's Hammer Necklace in Sterling Silver and 10kt Yellow Gold $190

    Thor's hammer is the weapon of the storm God, Thor, and brings thunder and lightning to his foes. This Keith Jack Thor's hammer necklace's design is indicative of the strength and power of the Celtic warrior as he stands tall and fearless.

    6. Keith Jack Dragon Weave Bracelet

    nggbr0021_1_1 Keith Jack Dragon Weave Mens Celtic Eternity Bar Bracelet Item $320

    The Keith Jack Dragon Weave Eternity Bracelet symbolizes the never-ending, ever-evolving path that fatherhood is.

    7. Money Clip

    NGMC0314_1 Carbon Fiber Money Clip in Stainless Steel $59

    Give Dad the gift of a money clip—so he will know where his money is when you ask to borrow some! Most money clips can be personalized with a special message to Dad.

    8. Cufflinks

    ngclk0197_1 Cuff Links in Sterling Silver $129

    Cuff links are a great gift for Dad when he needs to dress up for work, a wedding, or a special dinner. Most cuff links can be engraved with Dad’s initials.

    9. Tie Bar or Tie Tac

    ngtt0292_1 Rembrandt Anchor Tie Tac in Sterling Silver $39

    NGTB0160_1 Engraveable Mens Tie Bar in Sterling Silver $59

    Tie tacs and tie bars are great personalized gifts for Dad. Any Rembrandt Charm can be ordered as a tie tac, and most tie bars are engravable.

    10. Ring

    dgts0884_1 Forevermark Mens Diamond Ring in 14kt Yellow Gold $1,395.00

    Give Dad a Forevermark Diamond for Father’s Day. Forevermark Diamonds are beautiful, rare, and responsibly sourced.


  • Forevermark and Chili

    This past weekend Gayle and I had the most amazing customer engagement story, that we had to write a blog to share our experience.

    bridal_photoAs he began sharing his story with us he spoke about Rachel’s beloved horse Chili of many years, whom she had to sell to acquire enough money for schooling. Luckily, she was able to sell Chili to some wonderful people who allowed her to visit on occasion. Sadly, the people could no longer afford to maintain the horse and she was sold to someone unknown, which broke Rachel’s heart.One afternoon we met a beautiful young lady by the name of Rachel who came in, in search of the perfect diamond engagement ring. We brought her to our Forevermark case where she fell in love with the Center Of My Universe collection. She picked several out and we created her an extensive wish list, but one of the rings stood out more than the others. A few months went by and this past Friday, a young man named Justin entered our store in search of that perfect ring that his soon to be fiancé had picked out.

    Justin knowing how much she loved Chili went on a search to find her. After many phone calls and a trip to Rhode Island, Chili was finally on her way home to be reunited with Rachel.

    Now that he had Chili, he knew it was time to purchase the perfect diamond engagement ring. As we scrolled through the wish list we went in search of her favorite. Unfortunately, we no longer had this piece in our store. We called our inventory department to see when they may be receiving this piece again, luckily the ring Justin needed was in a FedEx box that had just come in. Inventory rushed the ring to me so he could present Rachel with her amazing Forevermark diamond engagement ring.


    proposalJustin was on his way to the engraver to complete his proposal by having a plaque made for Chili’s bridal that read “Happiness is being married to your best friend, Rachel would never expect this. Saturday will be a day that Rachel will never forget.

    This truly is a fairytale proposal that everyone dreams of…After all the years we have worked here, we have never had such an emotional, thoughtful experience. These are the moments we treasure and why we love what we do! Congratulations Justin and Rachel.Here’s how the proposal went: Justin led her out to the barn, and to her surprise Chili was there waiting for her! She did not even notice the engraving on Chili’s bridal right off, however, she turned around and there was Justin down on his knee with her Forevermark diamond engagement ring (she said, ‘yes’). Not only did she receive her long lost Chili, but also the man of her dreams!


    About the Bloggers: 

    jaime_b_1gayle-webJaime and Gayle, Jewelry Consultants
    Waterville, Day's Jewelers

    Jaime has been with Day's Jewelers since 2000 and Gayle has been with Day's since 1995. These two are a couple of our more seasoned jewelry consultants! You can learn more about Jaime and Gayle on our Waterville Store page!

  • Eternity Takes Forever: Superbowl Sunday

    forevermark-logo-designI wrote this awesome blog back in October. However, I feel it is fully appropriate to share it again with you all in my Eternity Takes Forever: Superbowl Sunday blog because what girl isn’t going to be watching the superbowl this Sunday (whether they want to or not).

    As an avid football lover and fashionista, this blog was super fun to write and I really hope you enjoy it! Don't be scared to try it out either... and share it with your girlfriends that you know are trying to hint to their boyfriends too!

    Some ladies (like me) really love football and love the culture of watching it with their men. Some women hate it and would rather do ANYTHING else with their Sundays, Mondays, and Thursdays than watching a bunch of men running around tackling each other.

    Generally, men tend to feel the same way about diamonds. Some men would rather do ANYTHING rather than step a foot into a jewelry store because they have no idea what they are looking for and wonder why everything costs so much.

    So what is a girl to do? Easy. Train her man to love diamonds using a language he understands and LOVES. Because I love football, AND diamonds, I am uniquely qualified to help you train him. When you’ve finished these 5 steps, your man will find Forevermark diamonds just as exciting as a touchdown… Get your 5 Steps: Football to Forevermark!


    melissa_blogIf you have questions, or want to give him reading material, check out this Forevermark Diamond Buying Guide. Not as fun as football - but still interesting.

    Keep me posted on your luck!



  • Style File: Forevermark at the Grammy's

    1731689_et_0126_grammy_awards_wjs-_0454Once again Forevermark Diamonds hit the red carpet, this time at the 2014 Grammy's and not on just anyone. They shined bright on Best Country Album Grammy Winner, Kacey Musgraves (seen on left).

    Forevermark Diamonds are beautiful, rare, and responsibly sourced diamonds.

    The combination of a diamond’s cut, color, clarity and carat – are what give a diamond its unique personality, forming the basis for its valuation. While every diamond can be described by its particular combination of the 4Cs, its exceptional beauty is much more than a list of characteristics, because every diamond is a unique inimitable miracle of nature.

    Forevermark are masters in the art of selection, each and every Forevermark diamond has been carefully handpicked, giving you peace of mind that no matter which Forevermark diamond you choose, you will always be selecting a truly special diamond.


    rwbd2771_1Forevermark diamonds are genuine, untreated and natural. Their beauty is unleashed by the world's finest craftsmen using skill and artistry. Each diamond must be at least 0.14 carats in size; clarity standard of SI2 or above; of L color or higher; and cut to a standard of Very Good or above. In addition, Forevermark experts only select those diamonds that are truly beautiful.


    Selected for their exceptional qualities, only diamonds that meet stringent standards are eligible to become a Forevermark diamond. Less than one percent of the world's diamonds can carry the Forevermark inscription.

    Responsibly Sourced

    Sourced from a small number of carefully selected mines that are committed to the highest business, social and environmental standards, Forevermark diamonds benefit the people, communities and countries from which they originate.


    melissa_blogThe Inscription

    Each diamond is inscribed with the Forevermark icon, together with an individual number that identifies it as uniquely yours. Invisible to the naked eye, this inscription is proof of the Forevermark promise – a promise that each diamond is as precious as the bond it signifies.

    Learn more about Forevermark.

    Be sure to check out next weeks Style File. I'll be sharing the 2014 trends! ~Melissa



  • Style File: Jewelry at the Golden Globes

    The Golden Globes were filled with Forevermark diamonds, layers of bracelets, earrings galore, and lots of rings. Let’s check it out!

    Forevermark diamonds:

    ny44931Ms. Olivia Wilde graced the red carpet in Forevermark diamonds this year. She sparkled in a 3.90cttw Forevermark diamond ring,  4.90cttw Center of My Universe cushion shaped doubled drop earrings, and a Forevermark diamond bracelet. WOW! She really was the center of the universe with all things Forevermark this year. Beautiful!

    She wasn’t alone though. Giuliana Rancic rocked (literally) with a 14.68ct Oval Forevermark diamond ring (with an additional 1.58cttw pear diamonds) and 10cttw Forevermark diamond stud earrings.

    I think I might want to call up Forevermark and ask about being dressed for the Golden Globes next year. Yes, I know I’m not going to the Golden Globes, but I can wear Forevermark in the comfort of my home on the couch.



    images5Earrings were a huge hit this year. From simple diamond studs, to elaborate diamond and gemstone drops. Diamonds took the lead however. Taylor Swift landed the perfect combo of earring and rings!


    Rings were a huge hit on the carpet. And by huge, I mean they were literally, BIG! This was awesome because those are my favorite.  Diamond rings, fun rings, gemstone rings; you name it they had it this year at the Golden Globes.



    uma-thurman-in-versace-atelier-2014-golden-globes-002Whether they were gold, diamond encrusted, stacked, or single - bracelets were on the red carpet as well. So many different looks this year! One of my favorites was a gold wrapped bracelet, almost looked like a snake going from the wrist up the arm – beautiful. This image shows Uma Thurman doing up a gorgeous diamond ensemble!

    I'd love to be a stylist for these types of events. I'd have so much fun putting together these looks and playing with the jewelry!

    Well, be sure to check back next week for another edition of Style File. Every Monday I'll be posting about a trend, event, style tip, anything you want to know about in the jewelry / fashion industry.

    ~Melissa (MKW)



  • Visit to Day's: Charles Stanley, President of Forevermark U.S.

    charlesI recently returned from a two-day visit to Day’s Jewelers in Maine. Jeff and Kathy Corey, the principles and owners, had kindly asked me to come “up” to visit them and their sales staff. I guess “up” is the right word, with Maine being “up north,” as we would say about Yorkshire and the Northern counties of England.  It was mild and wet so I felt quite at home, as this is standard fair for my country, England. Next time I shall go in the summer!

    Jeff had asked that I come to meet with his management team, visit his stores, and eat some lobster. I was certainly tempted by the lobster, but I was glad for the invitation to spend time with his team to better understand their approach to Forevermark. It was very revealing to me, and following the visit I reflected back to Jeff and Kathy some thoughts and observations I had, which caused Jeff to say that I should share these with a wider audience. Thus the reason for a first ever personal blog, not something I am so comfortable with, being somewhat of a Luddite when it comes to social media. If you know your Industrial Revolution history as was drummed into us Brits – unlike my daughters, who now know all about the Declaration of Independence – you will understand the analogy. My thoughts on taxation without representation I shall leave for another day!

    So if you have got this far and wondered if he is ever going to say anything about what he learned, then start reading from here. We have a very nice office in Stamford, CT. It is a great environment where we think very hard about what we are trying to do and create. The trip to Day’s, however, reminded me how important it is that we also get out of our office to the “front line” and witness that last yard in the long journey our Forevermark diamonds take from mine to consumer, to really understand and directly experience how sales are made. One important takeaway from my visit to Day’s is to require all staff at Forevermark US to spend some time at the retail counter with our partners.

    My primary interest in visiting Day’s was to better understand its Forevermark business. However, it became quickly apparent that what makes Day’s successful, regardless of what products they carry, is their total commitment to themselves. What I mean by this is that they focus hard on their internal company culture, striving to make it an enjoyable and rewarding place to work. They look to inspire and motivate their people, and as a consequence they have great company loyalty and commitment – their staff turnover is well below industry average – that extends through to their customers. This kind of environment comes from the top, and Kathy and Jeff lead by example, actively soliciting feedback from their staff and making them feel part of the company’s success and evolution – something I witnessed directly when Kathy put up for debate to her staff one of my suggestions. This is not a new insight, but it is worth reminding ourselves and asking ourselves, are we doing the best for our employees, and as employees, are we doing the best for our company and ultimately our customers?


    comu_dste0561_blog2012The evidence from my visit to Day’s is that they are committed to Forevermark, from senior management right through the organization to their sales staff. It is truly impressive. Day’s has made Forevermark its go-to diamond, demonstrated by our prominent position in the store, the use of Forevermark duratrans, Forevermark iPads on the counters, the in-store loop playing on high definition monitors, the level of inventory, and the sales staff, who is passionate about selling Forevermark. The end result has been a growth in overall diamond sales, led by Forevermark.

    This is not some blind commitment on Day’s behalf to Forevermark. They are very conscious that they provide quality and value to their customers. In speaking with the sales staff, they see the consistency in the quality of Forevermark diamonds; they constantly said to me, “Just look. They are simply more beautiful and better quality.” They understand very well the quality/value equation and have been easily able to sell the fact that in absolute dollars, Forevermark may be a bit more expensive than another diamond, but in terms of value and quality, it provides their customers so much more. This led to the debate that Kathy opened to her staff on how, by working with a broader range of color, clarity, and size combinations within Forevermark, they can achieve a greater range of price points, therefore allowing more of their potential customers to find a Forevermark diamond within their budget limitations, while not undermining the essential promise of offering a beautiful diamond. The sales staff embraced this, showing Day’s has the confidence that whatever the color/clarity combination in Forevermark, they can be guaranteed to give the customer a beautiful, responsibly sourced diamond.

    I have been told by Forevermark naysayers that they don’t have customers coming in asking directly for a Forevermark diamond. I asked this question of a number of the Day’s staff, and their answer was truly enlightening. “Every customer coming into our store looking for a diamond is a Forevermark customer. They may not realize it or have it top of mind, but once we introduce Forevermark and tell the story, the customer in most cases (over 50%) has heard of Forevermark, and in nearly all cases has heard of De Beers.” Day’s staff go on to say that the customer has a higher level of reassurance because of this, and combined with the trust they have in Day’s – who is proudly associating itself with Forevermark – it makes the sale so much easier. Being proud of our joint association is what a true partnership is, and I was delighted with Day’s active promotion of its association with Forevermark.

    If you have got this far then hopefully something has caught your attention. Please feel free to comment on this blog. I leave you with this thought: Day’s know who they are, have the deepest respect for their customers and employees, and have a clear vision for how Forevermark can help drive growth in their business. 


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If for any reason you are not 100% satisfied with your purchase within 30 days of receipt, you may return any merchandise that has not been altered, engraved or customized for a refund, credit or exchange. Merchandise returned must be in its original condition.


All orders are fully insured and require a signature at time of delivery. Each item is cleaned, polished and inspected before it is wrapped and shipped to you. For engravings and ring sizing, please add an additional 2-3 business days to your order. Special orders or customizations may take 3-4 weeks. Please click here for full shipping information.


Day's Jewelers requires suppliers to provide a written warranty, for every diamond purchased, that it was acquired from non-conflict sources. Furthermore, as a certified member of the Responsible Jewellery Council, Day's is committed to supporting and promoting the highest level of social, ethical and environmental responsibility in our communities and in the areas of the world where our products are sourced. Learn more...


If for any reason you are not 100% satisfied with your purchase within 30 days of receipt, you may return any merchandise that has not been altered, engraved or customized for a refund, credit or exchange. Merchandise returned must be in its original condition.


Your jewelry purchased from Day's Jewelers is warranted for a lifetime against defects in materials and craftsmanship. To be eligible for this warranty, your piece of jewelry must be inspected at any Day's store at least once every six months. If you should live in an area where there is no Day's store located, we would be happy to recommend a reputable jeweler to perform the required semi-annual inspections. Day's also offers a low cost extended care plan that covers normal wear and tear of items not deemed as defective.


Day's adheres to an everyday low price policy so you can always shop knowing you’re getting the best price possible from an authorized retailer.


Day's adheres to an everyday low price policy so you can always shop knowing you’re getting the best price possible from an authorized retailer.